Correlation between PPC and organic traffic

Google claims that there is no correlation between PPC and organic listings. If people would actually know or realise that there might be another truth about Adwords, then it could cause businesses no longer to advertise of course. Only this would be reason enough to proclaim that phrase.

Two reasons for my doubts about the existence [...]

Review of Wotif’s flight tool Wotflight.com

I was excited to see the launch of the wotflight.com site yesterday because it’s great to see some innovation coming into the online sector from large companies.

Often big players that are really good at one thing are reluctant to move out of their comfort zone and risk trying something new.

So well done to Wotif for [...]